Apple no image

Published on octubre 8th, 2009 | by GAby Menta


J.D. Power: iPhone is No. 1, Again. Elmer-DeWitt

Consumers and business users alike prefer it over the BlackBerry

Photo: J.D. Power

Photo: J.D. Power

Here’s a bullet point you can expect to see at Steve Jobs’ next keynote.

Apple’s (AAPL)  iPhone has once again come in first in J.D. Power’s semi-annual customer satisfaction study, despite a battery that continues to disappoint.

Apple increased its score in both the consumer and business user portions of the survey.

Research in Motion’s (RIMM) BlackBerry was No. 2 among business users and was tied for No. 2 with LG among consumers.

More broadly, the survey found:

  • Smartphone owners are happier: Consumer satisfaction is up 14 index points (on a scale of 1,000) from six months ago; business owners are 43 points more satisfied than they were in 2008.
  • Traditional cellphone owners are less happy: Their satisfaction is down 6 points from last April, «likely as a result, according to J.D. Power, «of heightened awareness among traditional mobile phone owners of advanced features available on smartphones.»

The smartphone survey was conducted between January and June 2009 among  3,221 smartphone owners who have used their current mobile phone for less than two years.

In a separate survey of 12,595 traditional mobile phone owners, LG was No. 1

Below: the smartphone consumer results. To see the full report, click here.

See also:

Source: J.D. Power

Source: J.D. Power

Tags: , , , ,

About the Author

Creador de #Squoosh, Visual-Agency , dedicada a acompañar a sus Clientes en distintos Proyectos Digitales , Consultor Internacional, Technical Evangelist Adobe Systems /. Consultor para Adobe , Macromedia y Apple . Premiado a nivel Nacional e Internacional. Premio al “Mejor Consultor de Latinoamerica” Adobe Systems . Mejor Speaker Argentino . 4to puesto en el Ranking Mundial al “Mejor Orador Hispano Parlante” . Mejor Consultor Senior de la Region. En La actualidad estoy muy Enfocado en Generar Canales de Contenidos Visuales y guianes para Grandes Empresas, Proveedores y Clientes Finales. Mail

Deja una respuesta

Tu dirección de correo electrónico no será publicada. Los campos obligatorios están marcados con *

Este sitio usa Akismet para reducir el spam. Aprende cómo se procesan los datos de tus comentarios.

Back to Top ↑